The “90-60-90” body measurements are often seen as the ideal, but many men actually prefer fuller silhouettes, especially around the hips. This preference may be linked to biology rather than just aesthetics. Wide hips, particularly the fat stored in the thighs, buttocks, and hips, known as gluteofemoral fat, play a crucial role in reproduction. This fat is rich in omega-3 fatty acids like DHA, which are vital for embryonic brain development during pregnancy and breastfeeding.

Humans have a unique ability to store higher body fat compared to other mammals, with women’s fat distribution evolving to support the energy demands of pregnancy and lactation, especially given the large size of human brains at birth.

The fat stored in the hips may have evolved to provide essential nutrients for the developing fetus, ensuring neurological health. While the direct link between hip width and intelligence remains debated, the role of gluteofemoral fat in reproductive success is widely recognized. Wide hips, therefore, are not only a matter of beauty but also have a functional, evolutionary purpose.